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Burns with baseball immortal Willie Mays (center), Colgate publicity chief and Esty copy directors after Mays starred in Colgate's famous "Help Young America" print promotion involving the Boys Scouts of America, the Girls Scouts of America, the Boys Clubs, the Girls Clubs and 4-H clubs. Promotion moved millions of coupons for Colgate products.
Burns with baseball immortal Willie Mays (center), Colgate publicity chief and Esty copy directors after Mays starred in Colgate's famous "Help Young America" print promotion involving the Boys Scouts of America, the Girls Scouts of America, the Boys Clubs, the Girls Clubs and 4-H clubs. Promotion moved millions of coupons for Colgate products.
